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Rich resultWhat it means for you.

A search listing enhanced with extras such as ratings, prices, images or FAQs.

Growth Score · Acquisition

Definition

What it means

Rich results use structured data on a page to display more detail in the listing. They can make a result stand out and draw more clicks.

Eligibility depends on valid markup and on the content genuinely matching it.

In Growth Score

Part of your score

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Checks that read it on your site

Schema and Open Graph checkerReads a page's Open Graph, X card and JSON-LD and tells you exactly what is missing or broken, before a share looks blank or a rich result never shows.

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Guides that cover it

Search for a new siteWhat moves a new domain, in what order, and what to skip so early effort is not wasted.Your first 100 customersFour zero-spend channels, run one at a time, each read in two weeks.Get pages found in searchSix checks in the order search meets them, from robots.txt through to indexing.

Acquisition

More in Acquisition

FAQ

Quick answers

What is Rich result?

A search listing enhanced with extras such as ratings, prices, images or FAQs.

Where does it sit in Growth Score?

It belongs to the Acquisition pillar, one of the 12 pillars your score is built from.

What should I read next?

Start with Structured data and Schema markup, then browse the other terms in Acquisition.

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Nearby in the A to Z

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How does your site score?

Growth Score reads your site and scores its Acquisition pillar against sites like yours.

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