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Schema markupWhat it means for you.

Structured data vocabulary that describes the meaning of page content to machines.

Growth Score · Acquisition

Definition

What it means

org vocabulary to label things like products, articles, reviews and organizations. It helps search engines and AI systems interpret a page precisely.

It must describe what is actually visible on the page.

In Growth Score

Part of your score

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Guides that cover it

Search for a new siteWhat moves a new domain, in what order, and what to skip so early effort is not wasted.Your first 100 customersFour zero-spend channels, run one at a time, each read in two weeks.Get pages found in searchSix checks in the order search meets them, from robots.txt through to indexing.

Acquisition

More in Acquisition

FAQ

Quick answers

What is Schema markup?

Structured data vocabulary that describes the meaning of page content to machines.

Where does it sit in Growth Score?

It belongs to the Acquisition pillar, one of the 12 pillars your score is built from.

What should I read next?

Start with Structured data and Rich result, then browse the other terms in Acquisition.

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