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Dedicated IPWhat it means for you.
A sending address used by one sender only, so its reputation is entirely their own.
Growth Score · Referral & Brand
Definition
What it means
A dedicated address gives control but also responsibility. It needs steady volume and a careful warm-up. It is usually worthwhile only at higher sending volumes.
In Growth Score
Part of your score
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Referral & Brand
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FAQ
Quick answers
What is Dedicated IP?
A sending address used by one sender only, so its reputation is entirely their own.
Where does it sit in Growth Score?
It belongs to the Referral & Brand pillar, one of the 12 pillars your score is built from.
What should I read next?
Start with Shared IP and IP warm-up, then browse the other terms in Referral & Brand.
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