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Price elasticityWhat it means for you.
How much demand changes when the price goes up or down.
Growth Score · Monetization
Definition
What it means
If a small price rise causes a large drop in sales, demand is elastic. If sales barely move, it is inelastic. Knowing which you face tells you whether raising prices will increase revenue.
In Growth Score
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Monetization
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FAQ
Quick answers
What is Price elasticity?
How much demand changes when the price goes up or down.
Where does it sit in Growth Score?
It belongs to the Monetization pillar, one of the 12 pillars your score is built from.
What should I read next?
Start with Willingness to pay and Price testing, then browse the other terms in Monetization.
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