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Psychologicalpricing
Choosing price endings and formats that influence how a price feels, such as 9.99.
Growth Score · Monetization
Definition
What it means
Charm prices ending in 9 often feel lower than round numbers, while round prices can suggest quality. Effects differ by market and product. Test them before assuming a rule.
In Growth Score
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Monetization
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FAQ
Quick answers
What is Psychological pricing?
Choosing price endings and formats that influence how a price feels, such as 9.99.
Where does it sit in Growth Score?
It belongs to the Monetization pillar, one of the 12 pillars your score is built from.
What should I read next?
Start with Price anchoring and Pricing strategy, then browse the other terms in Monetization.
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