EntityWhat it means for you.
A distinct, identifiable thing such as a company, person, product or place that search systems recognize.
Growth Score · Acquisition
Definition
What it means
Search engines increasingly work with entities rather than strings of words. An entity has a name, attributes and relationships to other entities.
Consistent naming, structured data and links to reliable profiles help systems recognize yours.
In Growth Score
Part of your score
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Guides that cover it
Acquisition
More in Acquisition
FAQ
Quick answers
What is Entity?
A distinct, identifiable thing such as a company, person, product or place that search systems recognize.
Where does it sit in Growth Score?
It belongs to the Acquisition pillar, one of the 12 pillars your score is built from.
What should I read next?
Start with Knowledge graph and Knowledge panel, then browse the other terms in Acquisition.
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How does your site score?
Growth Score reads your site and scores its Acquisition pillar against sites like yours.
Your Growth Score is 100
Your next fix is waiting in your dashboard.