ChargebackWhat it means for you.
A forced reversal of a card payment started by the customer's bank.
Growth Score · Referral & Brand
Definition
What it means
Chargebacks happen when a customer disputes a charge with their bank, often for fraud or an unmet expectation. They cost fees and can harm your standing with payment processors.
Clear billing descriptors and easy refunds lower their number.
In Growth Score
Part of your score
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Guides that cover it
Referral & Brand
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FAQ
Quick answers
What is Chargeback?
A forced reversal of a card payment started by the customer's bank.
Where does it sit in Growth Score?
It belongs to the Referral & Brand pillar, one of the 12 pillars your score is built from.
What should I read next?
Start with Refund policy and Payment methods, then browse the other terms in Referral & Brand.
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How does your site score?
Growth Score reads your site and scores its Referral & Brand pillar against sites like yours.
Your Growth Score is 100
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