← All terms

Social proofWhat it means for you.

Evidence that other people chose and liked your product, such as reviews and testimonials.

Growth Score · Referral & Brand

Definition

What it means

People look to others when unsure. Specific, attributed proof, such as a named customer describing a result, is more convincing than vague praise. Place it near the claim it supports.

In Growth Score

Part of your score

FAQ

Quick answers

What is Social proof?

Evidence that other people chose and liked your product, such as reviews and testimonials.

Where does it sit in Growth Score?

It belongs to the Referral & Brand pillar, one of the 12 pillars your score is built from.

What should I read next?

Start with Trust signals and Testimonial, then browse the other terms in Referral & Brand.

Browse

Nearby in the A to Z

How does your site score?

Growth Score reads your site and scores its Referral & Brand pillar against sites like yours.

Your Growth Score is 100

Your next fix is waiting in your dashboard.