Bounce rateWhat it means for you.

The share of visits that leave after seeing one page, or after little engagement.

Growth Score · Data & Measurement

Definition

What it means

Bounce rate is defined differently across tools, so check what yours means. A high rate on a page that fully answers a question can be fine, while on a sign-up page it signals a problem.

Judge it in context and alongside other measures.

In Growth Score

Part of your score

Test your site

Go deeper

Guides that cover it

Turn tickets into decisionsA monthly pass that turns a pile of tickets and reviews into one ranked list.SaaS metrics that matterThe seven numbers that predict growth, and what each one tells you to do next.Measure and learnPick three numbers, connect honest sources and review them every week with one decision.

Data & Measurement

More in Data & Measurement

FAQ

Quick answers

What is Bounce rate?

The share of visits that leave after seeing one page, or after little engagement.

Where does it sit in Growth Score?

It belongs to the Data & Measurement pillar, one of the 12 pillars your score is built from.

What should I read next?

Start with Engagement rate and Session, then browse the other terms in Data & Measurement.

Browse

Nearby in the A to Z

PreviousBlocklist NextBrand mention

How does your site score?

Growth Score reads your site and scores its Data & Measurement pillar against sites like yours.

Test your site All terms

Your Growth Score is 100

Your next fix is waiting in your dashboard.

Open your Growth Score Open dashboard