Third-partycookie
A cookie set by a domain other than the site being visited, often used to follow people across sites.
Growth Score · Capital & Scale
Definition
What it means
Third-party cookies enabled cross-site advertising and measurement. Major browsers block or restrict them, and privacy laws require consent for many uses.
Measurement built on them is becoming unreliable.
In Growth Score
Part of your score
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Guides that cover it
Capital & Scale
More in Capital & Scale
FAQ
Quick answers
What is Third-party cookie?
A cookie set by a domain other than the site being visited, often used to follow people across sites.
Where does it sit in Growth Score?
It belongs to the Capital & Scale pillar, one of the 12 pillars your score is built from.
What should I read next?
Start with First-party data and Tracking pixel, then browse the other terms in Capital & Scale.
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How does your site score?
Growth Score reads your site and scores its Capital & Scale pillar against sites like yours.
Your Growth Score is 100
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