{
  "source": "https://status.search.google.com/summary",
  "note": "Google Search ranking updates, newest first. confirmation says how Google confirmed each one (dashboard, announcement, statement) or that it never did (unconfirmed); named_by says whether Google or the SEO industry coined the name. Dates and rollout lengths are Google's own where it gave them.",
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "updates": [
    {
      "name": "September 2026 spam update",
      "type": "spam",
      "startedAt": "2026-09-24",
      "completedAt": "2026-10-08",
      "duration": "13 days, 16 hours",
      "officialUrl": "https://status.search.google.com/incidents/XhUDXP7A67iHCD2kmbVu",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/google-september-2026-spam-update"
    },
    {
      "name": "August 2026 spam update",
      "type": "spam",
      "startedAt": "2026-08-18",
      "completedAt": "2026-08-21",
      "duration": "2 days, 16 hours",
      "officialUrl": "https://status.search.google.com/incidents/LEubPCm2octf2uMqCFKE",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/august-2026-spam-update"
    },
    {
      "name": "June 2026 spam update",
      "type": "spam",
      "startedAt": "2026-06-24",
      "completedAt": "2026-06-26",
      "duration": "2 days, 1 hour",
      "officialUrl": "https://status.search.google.com/incidents/YUX1peHev5a4fkxLDiUQ",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/june-2026-spam-update"
    },
    {
      "name": "May 2026 core update",
      "type": "core",
      "startedAt": "2026-05-21",
      "completedAt": "2026-06-02",
      "duration": "11 days, 21 hours",
      "officialUrl": "https://status.search.google.com/incidents/wdAXJk6LRRihEjpzEeWE",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/may-2026-core-update"
    },
    {
      "name": "March 2026 core update",
      "type": "core",
      "startedAt": "2026-03-27",
      "completedAt": "2026-04-08",
      "duration": "12 days, 4 hours",
      "officialUrl": "https://status.search.google.com/incidents/7eTbAa2jWdToLkraZj5y",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2026-core-update"
    },
    {
      "name": "March 2026 spam update",
      "type": "spam",
      "startedAt": "2026-03-24",
      "completedAt": "2026-03-25",
      "duration": "19 hours, 30 minutes",
      "officialUrl": "https://status.search.google.com/incidents/VbnSXAH4SmEcxPtx4YSD",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2026-spam-update"
    },
    {
      "name": "February 2026 Discover update",
      "type": "discover",
      "startedAt": "2026-02-05",
      "completedAt": "2026-02-27",
      "duration": "21 days, 17 hours",
      "officialUrl": "https://status.search.google.com/incidents/mYbNTqV1ytDc2fA8hUz4",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/february-2026-discover-update"
    },
    {
      "name": "December 2025 core update",
      "type": "core",
      "startedAt": "2025-12-11",
      "completedAt": "2025-12-29",
      "duration": "18 days, 2 hours",
      "officialUrl": "https://status.search.google.com/incidents/DsirqJ1gpPRgVQeccPRv",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/december-2025-core-update"
    },
    {
      "name": "August 2025 spam update",
      "type": "spam",
      "startedAt": "2025-08-26",
      "completedAt": "2025-09-22",
      "duration": "26 days, 15 hours",
      "officialUrl": "https://status.search.google.com/incidents/a7Aainy6E9rZsmfq82xt",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/august-2025-spam-update"
    },
    {
      "name": "June 2025 core update",
      "type": "core",
      "startedAt": "2025-06-30",
      "completedAt": "2025-07-17",
      "duration": "16 days, 18 hours",
      "officialUrl": "https://status.search.google.com/incidents/riq1AuqETW46NfBCe5NT",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/june-2025-core-update"
    },
    {
      "name": "March 2025 core update",
      "type": "core",
      "startedAt": "2025-03-13",
      "completedAt": "2025-03-27",
      "duration": "13 days, 21 hours",
      "officialUrl": "https://status.search.google.com/incidents/zpmwuSwifjDjfrVdaZUx",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2025-core-update"
    },
    {
      "name": "December 2024 spam update",
      "type": "spam",
      "startedAt": "2024-12-19",
      "completedAt": "2024-12-26",
      "duration": "7 days, 2 hours",
      "officialUrl": "https://status.search.google.com/incidents/UUq2WSouY7PhSm8zvtD1",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/december-2024-spam-update"
    },
    {
      "name": "December 2024 core update",
      "type": "core",
      "startedAt": "2024-12-12",
      "completedAt": "2024-12-18",
      "duration": "6 days, 4 hours",
      "officialUrl": "https://status.search.google.com/incidents/V9nDKuo6nWKh2ThBALgA",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/december-2024-core-update"
    },
    {
      "name": "November 2024 core update",
      "type": "core",
      "startedAt": "2024-11-11",
      "completedAt": "2024-12-05",
      "duration": "23 days, 13 hours",
      "officialUrl": "https://status.search.google.com/incidents/G7rp11wqTaTGn6JjiPF3",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/november-2024-core-update"
    },
    {
      "name": "August 2024 core update",
      "type": "core",
      "startedAt": "2024-08-15",
      "completedAt": "2024-09-03",
      "duration": "19 days, 4 hours",
      "officialUrl": "https://status.search.google.com/incidents/gVx6b2o78zke7GrMidGy",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/august-2024-core-update"
    },
    {
      "name": "Deepfake ranking update",
      "type": "spam",
      "startedAt": "2024-07-31",
      "completedAt": null,
      "duration": null,
      "officialUrl": "https://blog.google/products-and-platforms/products/search/google-search-explicit-deep-fake-content-update/",
      "confirmation": "announcement",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/deepfake-ranking-update-2024"
    },
    {
      "name": "June 2024 spam update",
      "type": "spam",
      "startedAt": "2024-06-20",
      "completedAt": "2024-06-27",
      "duration": "7 days, 1 hour",
      "officialUrl": "https://status.search.google.com/incidents/QdUeCQx3LRVbzQ3E7FiD",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/june-2024-spam-update"
    },
    {
      "name": "Site reputation abuse policy",
      "type": "spam",
      "startedAt": "2024-05-05",
      "completedAt": null,
      "duration": null,
      "officialUrl": "https://developers.google.com/search/blog/2024/03/core-update-spam-policies",
      "confirmation": "announcement",
      "namedBy": "google",
      "aka": "Parasite SEO",
      "url": "https://surfil.com/updates/site-reputation-abuse-2024"
    },
    {
      "name": "March 2024 core update",
      "type": "core",
      "startedAt": "2024-03-05",
      "completedAt": "2024-04-19",
      "duration": "45 days",
      "officialUrl": "https://status.search.google.com/incidents/1jW2F89qC2NxJBWGiKxE",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2024-core-update"
    },
    {
      "name": "March 2024 spam update",
      "type": "spam",
      "startedAt": "2024-03-05",
      "completedAt": "2024-03-20",
      "duration": "14 days, 21 hours",
      "officialUrl": "https://status.search.google.com/incidents/iXz2PJfodvyjaVUeqxZE",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2024-spam-update"
    },
    {
      "name": "November 2023 reviews update",
      "type": "reviews",
      "startedAt": "2023-11-08",
      "completedAt": "2023-12-07",
      "duration": "29 days",
      "officialUrl": "https://status.search.google.com/incidents/VqRTcmyQCwfpuYeaVNfn",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/november-2023-reviews-update"
    },
    {
      "name": "November 2023 core update",
      "type": "core",
      "startedAt": "2023-11-02",
      "completedAt": "2023-11-28",
      "duration": "25 days, 21 hours",
      "officialUrl": "https://status.search.google.com/incidents/WtY1CQgfqrr2cjxKbyUk",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/november-2023-core-update"
    },
    {
      "name": "Openness local ranking change",
      "type": "local",
      "startedAt": "2023-11-01",
      "completedAt": null,
      "duration": null,
      "officialUrl": "https://twitter.com/searchliaison/status/1735759183688147066",
      "confirmation": "statement",
      "namedBy": "industry",
      "aka": null,
      "url": "https://surfil.com/updates/openness-local-update-2023"
    },
    {
      "name": "October 2023 core update",
      "type": "core",
      "startedAt": "2023-10-05",
      "completedAt": "2023-10-19",
      "duration": "13 days, 23 hours",
      "officialUrl": "https://status.search.google.com/incidents/VKyoS53ULWzSp8BoDxqk",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/october-2023-core-update"
    },
    {
      "name": "October 2023 spam update",
      "type": "spam",
      "startedAt": "2023-10-04",
      "completedAt": "2023-10-19",
      "duration": "15 days, 12 hours",
      "officialUrl": "https://status.search.google.com/incidents/NzcEhGMDhbQEdXCS35xL",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/october-2023-spam-update"
    },
    {
      "name": "September 2023 helpful content update",
      "type": "helpful-content",
      "startedAt": "2023-09-14",
      "completedAt": "2023-09-28",
      "duration": "13 days, 11 hours",
      "officialUrl": "https://status.search.google.com/incidents/53diuQvcEsgzqXTPBb8p",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/september-2023-helpful-content-update"
    },
    {
      "name": "August 2023 core update",
      "type": "core",
      "startedAt": "2023-08-22",
      "completedAt": "2023-09-07",
      "duration": "16 days, 3 hours",
      "officialUrl": "https://status.search.google.com/incidents/nBtYtBeex4GYBbdDS2LX",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/august-2023-core-update"
    },
    {
      "name": "Topic authority system",
      "type": "ranking-system",
      "startedAt": "2023-05-23",
      "completedAt": null,
      "duration": null,
      "officialUrl": "https://developers.google.com/search/blog/2023/05/understanding-news-topic-authority",
      "confirmation": "announcement",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/topic-authority-system-2023"
    },
    {
      "name": "April 2023 reviews update",
      "type": "reviews",
      "startedAt": "2023-04-12",
      "completedAt": "2023-04-25",
      "duration": "13 days, 2 hours",
      "officialUrl": "https://status.search.google.com/incidents/5XRfC46rorevFt8yN8iR",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/april-2023-reviews-update"
    },
    {
      "name": "March 2023 core update",
      "type": "core",
      "startedAt": "2023-03-15",
      "completedAt": "2023-03-28",
      "duration": "13 days, 7 hours",
      "officialUrl": "https://status.search.google.com/incidents/Cou8Tr74r7EXNthuEsaG",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2023-core-update"
    },
    {
      "name": "February 2023 product reviews update",
      "type": "product-reviews",
      "startedAt": "2023-02-21",
      "completedAt": "2023-03-07",
      "duration": "14 days",
      "officialUrl": "https://status.search.google.com/incidents/NDjZ11MEUJb5i62hy5aN",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/february-2023-product-reviews-update"
    },
    {
      "name": "December 2022 link spam update",
      "type": "link-spam",
      "startedAt": "2022-12-14",
      "completedAt": "2023-01-12",
      "duration": "29 days",
      "officialUrl": "https://status.search.google.com/incidents/CxXUEK28vCKqkNocPhKR",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/december-2022-link-spam-update"
    },
    {
      "name": "December 2022 helpful content update",
      "type": "helpful-content",
      "startedAt": "2022-12-05",
      "completedAt": "2023-01-12",
      "duration": "38 days",
      "officialUrl": "https://status.search.google.com/incidents/XMdX5PmbMvKW4fv3CRvn",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/december-2022-helpful-content-update"
    },
    {
      "name": "October 2022 spam update",
      "type": "spam",
      "startedAt": "2022-10-19",
      "completedAt": "2022-10-21",
      "duration": "2 days",
      "officialUrl": "https://status.search.google.com/incidents/SAeYuxVSo39HHotQNXHr",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/october-2022-spam-update"
    },
    {
      "name": "September 2022 product reviews update",
      "type": "product-reviews",
      "startedAt": "2022-09-20",
      "completedAt": "2022-09-26",
      "duration": "6 days",
      "officialUrl": "https://status.search.google.com/incidents/ZYwuBXDhkwaoop2V5epM",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/september-2022-product-reviews-update"
    },
    {
      "name": "September 2022 core update",
      "type": "core",
      "startedAt": "2022-09-12",
      "completedAt": "2022-09-26",
      "duration": "14 days",
      "officialUrl": "https://status.search.google.com/incidents/Y2Cg5k2xLJvfNqR58kEt",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/september-2022-core-update"
    },
    {
      "name": "August 2022 helpful content update",
      "type": "helpful-content",
      "startedAt": "2022-08-25",
      "completedAt": "2022-09-09",
      "duration": "15 days",
      "officialUrl": "https://status.search.google.com/incidents/sbKc4YSptrSxcUZFDKwU",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/august-2022-helpful-content-update"
    },
    {
      "name": "July 2022 product reviews update",
      "type": "product-reviews",
      "startedAt": "2022-07-27",
      "completedAt": "2022-08-02",
      "duration": "6 days",
      "officialUrl": "https://status.search.google.com/incidents/Xiid524od7fpCak86sNS",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/july-2022-product-reviews-update"
    },
    {
      "name": "May 2022 core update",
      "type": "core",
      "startedAt": "2022-05-25",
      "completedAt": "2022-06-09",
      "duration": "15 days",
      "officialUrl": "https://status.search.google.com/incidents/GHwLLtDS64a7nDng8xhD",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/may-2022-core-update"
    },
    {
      "name": "March 2022 product reviews update",
      "type": "product-reviews",
      "startedAt": "2022-03-23",
      "completedAt": "2022-04-06",
      "duration": "14 days",
      "officialUrl": "https://status.search.google.com/incidents/iYWoNu4QXRsQUrzxrbLv",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/march-2022-product-reviews-update"
    },
    {
      "name": "Page experience update for desktop",
      "type": "page-experience",
      "startedAt": "2022-02-22",
      "completedAt": "2022-03-03",
      "duration": "9 days",
      "officialUrl": "https://status.search.google.com/incidents/zDCQR5mxLU3ZrQeQvwqN",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/february-2022-page-experience-update-desktop"
    },
    {
      "name": "December 2021 product reviews update",
      "type": "product-reviews",
      "startedAt": "2021-12-01",
      "completedAt": "2021-12-21",
      "duration": "20 days",
      "officialUrl": "https://status.search.google.com/incidents/hgwP7ei5H1uKbYSeZrBZ",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/december-2021-product-reviews-update"
    },
    {
      "name": "November 2021 local search update",
      "type": "local",
      "startedAt": "2021-11-30",
      "completedAt": "2021-12-08",
      "duration": null,
      "officialUrl": "https://twitter.com/googlesearchc/status/1471546117125029889",
      "confirmation": "statement",
      "namedBy": "google",
      "aka": "Vicinity",
      "url": "https://surfil.com/updates/november-2021-local-search-update"
    },
    {
      "name": "November 2021 core update",
      "type": "core",
      "startedAt": "2021-11-17",
      "completedAt": "2021-11-30",
      "duration": "13 days",
      "officialUrl": "https://status.search.google.com/incidents/FncPfR7zRSZ3diemah4o",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/november-2021-core-update"
    },
    {
      "name": "November 2021 spam update",
      "type": "spam",
      "startedAt": "2021-11-03",
      "completedAt": "2021-11-11",
      "duration": "8 days, 1 hour",
      "officialUrl": "https://status.search.google.com/incidents/AFdXceQVsh1GEfKFvHyD",
      "confirmation": "dashboard",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/november-2021-spam-update"
    },
    {
      "name": "July 2021 link spam update",
      "type": "link-spam",
      "startedAt": "2021-07-26",
      "completedAt": "2021-08-24",
      "duration": null,
      "officialUrl": "https://developers.google.com/search/blog/2021/07/link-tagging-and-link-spam-update",
      "confirmation": "announcement",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/july-2021-link-spam-update"
    },
    {
      "name": "July 2021 core update",
      "type": "core",
      "startedAt": "2021-07-01",
      "completedAt": "2021-07-12",
      "duration": null,
      "officialUrl": "https://x.com/searchliaison/status/1410629484911349761",
      "confirmation": "statement",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/july-2021-core-update"
    },
    {
      "name": "June 2021 spam update",
      "type": "spam",
      "startedAt": "2021-06-23",
      "completedAt": "2021-06-28",
      "duration": null,
      "officialUrl": "https://x.com/searchliaison/status/1407745802798178305",
      "confirmation": "statement",
      "namedBy": "google",
      "aka": null,
      "url": "https://surfil.com/updates/june-2021-spam-update"
    },
    {
      "name": "Page experience update",
      "type": "page-experience",
      "startedAt": "2021-06-15",
      "completedAt": "2021-09-02",
      "duration": null,
      "officialUrl": "https://developers.google.com/search/blog/2021/04/more-details-page-experience",
      "confirmation": "announcement",
      "namedBy": "google",
      "aka": null,
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      "name": "Payday loan update",
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